Holtz, Shel
Tactical transparency how leaders can leverage social media to maximize value and build their brand - San Francisco, CA Jossey Bass / Wiley Imprint 2009 - xiv,297p.incl.index
9780470293706
Marketing Management
Technical Transparency
Social Media
Leverage
Internet Marketing
Interactive Marketing
Social Media
Customer Relations Management
658.802 H6T2
Tactical transparency how leaders can leverage social media to maximize value and build their brand - San Francisco, CA Jossey Bass / Wiley Imprint 2009 - xiv,297p.incl.index
9780470293706
Marketing Management
Technical Transparency
Social Media
Leverage
Internet Marketing
Interactive Marketing
Social Media
Customer Relations Management
658.802 H6T2