Influence of strategic approach and cultural disposition on perceptions of personal selling Fam, K. Merrilees B.
By: Fam, K. Merrilees B
Material type: ArticlePublisher: 1997Description: pp.325-340Subject(s): Model Development | Relationship Marketing | Promotional Tools | Personal Selling | Retailer'Relationship In: JOURNAL OF ENTERPRISING CULTUREItem type | Current location | Call number | Vol info | Status | Date due | Barcode |
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Articles | Ahmedabad (HO) | (Browse shelf) | Vol. 5, Issue. 3 | Available | 001345 |
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