The future of marketing: new dimensions and challanges Bezawada, Ramakrishna.
By: Bezawada, Ramakrishna
Material type: ArticlePublisher: 1999Description: pp.26-36Subject(s): Hyper Segmentation | Brand Cycles | Web Advertising | Competitive Advantage | Buying Process | Customer Relationship | Brand Management | Internet In: INDIAN MANAGEMENTItem type | Current location | Call number | Vol info | Status | Date due | Barcode |
---|---|---|---|---|---|---|
Articles | Ahmedabad (HO) | (Browse shelf) | Vol. 38, Issue. 5 | Available | 002777 |
There are no comments on this title.