Marketing myopia Levitt, Theodore.
By: Levitt, Theodore
Material type: ArticlePublisher: 20Description: 138-149Subject(s): Marketing In: Harvard Business ReviewItem type | Current location | Call number | Vol info | Status | Date due | Barcode |
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Articles | Ahmedabad (HO) | (Browse shelf) | Vol. 82, Issue. 7-8 | Available | 007389 |
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