Strategies for Small and Medium Enterprises in the Changed S Xavier, M J.

By: Xavier, M J
Material type: ArticleArticlePublisher: 1996Subject(s): Smes | Small And Medium Enterprises | Environment | Business Response | Business Environment | Business Response To Changing Environmen | Entrepreneurship | Second Seminar On Business Response To C | Biennial Conference Papers In: Second Seminar on Business Response to Changing EnvironmentSummary: The role of small and medium enterprises in India is fast changing with the integration of India economy with the rest of the world. Firms that lack sustainable competitive advantage are getting eliminated while a number of new opportunities are opening up for the SME sector. In this article we have devised five generic strategies for small scale industries, viz., geographic concentration, networking, Keiretsu arrangement, franchising/dealership and niche play.
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Articles Articles Ahmedabad (HO)
(Browse shelf) Vol. , Issue. Available 019847

The role of small and medium enterprises in India is fast changing with the integration of India economy with the rest of the world. Firms that lack sustainable competitive advantage are getting eliminated while a number of new opportunities are opening up for the SME sector. In this article we have devised five generic strategies for small scale industries, viz., geographic concentration, networking, Keiretsu arrangement, franchising/dealership and niche play.

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