Advertising, society, and consumer culture

By: Hovland, Roxanne
Contributor(s): Wolburg, Joyce M
Material type: TextTextPublisher: Armonk, New York M e Sharpe 2010Description: ix,197p.incl.indexISBN: 9780765615466Subject(s): Competition | Consumer | Consumer Protection | American Society | Evolution | Understanding | Consumer Behavior | Consumer Culture | Society | AdvertisingDDC classification: 306 H6A2
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