Services marketing, operations and management

By: Jauhari, Vinnie
Contributor(s): Dutta, Kirti
Material type: TextTextPublisher: New Delhi OUP 2009Description: xv,584p.incl.indexISBN: 9780195689082Subject(s): Services Industries | Services Industry | Management | Operations | Services Marketing | Marketing ManagementDDC classification: 658.809 J2S3
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