Advances in business marketing & purchasing v21.field guide to case study research in business-to-business marketing and purchasing

By: Woodside, Arch G (Ed.)
Contributor(s): Marshall, Roger (Ed.) | Pattinson, Hugh M (Ed.)
Material type: TextTextPublisher: Bingley, UK Emerald Group Publishing Ltd. 2014Description: xvi,288p.incl.refISBN: 9781784410803Subject(s): Marketing Management | Management | Business Purchasing | Business Marketing | Advances in Business Marketiing & Purchasing | Industrial Marketing | Purchasing | Industrial Marketing Research | Purchasing Research | Marketing ResearchDDC classification: 658 A2
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Item type Current location Call number Status Date due Barcode
Books Books Ahmedabad (HO)
658 A2 (Browse shelf) Available 24199

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