Marketing management text and cases
By: Lal, Rajiv
Contributor(s): Kasturi Rangan, V | Quelch, John A
Material type: TextPublisher: Boston McGraw-Hill 2005Description: xiii,812p.incl.indexISBN: 007124218XSubject(s): Marketing Management Text and Cases | Marketing Management Cases | Marketing Management Text | Text and cases | Marketing ManagementDDC classification: 658.8 L2M2Item type | Current location | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|
Books | Ahmedabad (HO) | 658.8 L2M2 (Browse shelf) | Available | 12359 |
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