Total customer value management transforming business thinking
By: Mahajan, Gautam
Material type: TextPublisher: New Delhi Response Books / Sage 2011Description: xx,326p.incl.indexISBN: 9788132103127Subject(s): Customer Value Managment | CVM | Total Quality Management | TQM | Customer Relations | Relationship Marketing | Customer Value | Total Customer Value | Marketing Management | Management | MarketingDDC classification: 658.812 M2T6Item type | Current location | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|
Books | Ahmedabad (HO) | 658.812 M2T6 (Browse shelf) | Available | 18271 |
Browsing Ahmedabad (HO) shelves Close shelf browser
No cover image available | ||||||||
658.812 K8P7 Profitable customer engagement | 658.812 K8P7 Profitable customer engagement | 658.812 M2C8 Customer value investment | 658.812 M2T6 Total customer value management | 658.812 M8C8 Customer relationship management | 658.812 O2M2 Managing challenging clients | 658.812 P4E8 Ethnic marketing: theory, practice and entrepreneurship |
There are no comments on this title.