TILT: shifting your strategy from products to customers
By: Dawar, Niraj
Material type:
TextPublisher: Boston, MA Harvard Business Review Press 2013Description: ix,229pISBN: 9781422187173Subject(s): ﾠ | ﾠCustomer Relationsﾠ | ﾠConsumer Behaviorﾠ | ﾠStrategic Planningﾠ | ﾠMarketing Researchﾠ | ﾠMarketing Managementﾠ | MarketingﾠDDC classification: 658.802 D2T4
| Item type | Current location | Call number | Status | Date due | Barcode |
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Ahmedabad (HO) Book Section | 658.802 D2T4 (Browse shelf) | Available | 24845 |
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| 658.8 S7O6 One land One Billion minds | 658.8 Z4A7 The Art of selling | 658.802 C2B7 Breakthrough marketing plans: how to stop wasting time and start driving growth | 658.802 D2T4 TILT: shifting your strategy from products to customers | 658.802 E2M2 Marketing communications | 658.802 P3S8 Sustainable enterprise : | 658.802 S3E6 Empowering brands with customer integration: |
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