Marketing 4.0: moving from traditional to dgital

By: Kotler, Philip
Contributor(s): Kartajaya, Hermawan | Setiawan, Iwan
Publisher: New Delhi Wiley India Pvt. Ltd. 2018Edition: repDescription: xix,184p.incl.index HBISBN: 9788126566938Subject(s): Marketing | Marketing Management | Internet Marketing | E-Marketing | EmarketingDDC classification: 658.8 K6M2
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