Made to stick: why some ideas take hold and others come unstuck
By: Heath, Chip
Contributor(s): Heath, Dan
Publisher: London Arrow Books / Random House Books 2008Description: 323p.incl.index PBISBN: 9780099505693Subject(s): Social Psychology | Memetics | Contagion | Persuasion | SuccessDDC classification: 302.2 H3M2Item type | Current location | Collection | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
Books | Ahmedabad (HO) Book Section | Books | 302.2 H3M2 (Browse shelf) | Available | 27535 |
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