TY  - SER
AU  - Parmentier, Marie-Agnes
TI  - When David met Victoria
PY  - 2011///
KW  - The Beckhams
KW  - Entertainment Industry
KW  - Quantitative Analysis
KW  - Case Study
KW  - Familiness
KW  - Branding
KW  - Family Firms
KW  - Family Business
ER  -