TY - SER AU - Bhat, Mehraju Din TI - Perspective of Prime Ministers Employment Generation Program PY - 2011/// KW - Business Venture KW - Entrepreneurship Development Programme KW - Self Employment KW - Prime Ministers Employment Generation Pr KW - Case Studies KW - Entrepreneurship KW - Ninth Biennial Conference On Entrepreneu KW - Biennial Conference Papers N2 - The paper is aimed to find out the status of Prime Ministers Employment Generation Programme (PMEGP), a scheme launched by Govt. of India for promoting self-employment with special reference to Jammu & Kashmir. A sample of 102 beneficiaries whose projects have been financed under this scheme were identified for this study. The results revealed that high degree of desirability is reflected in the self employed sector vis- ER -