Velayudhan, Sanal Kumar <br/><br/>
Rural marketing  targeting the non-urban consumer 

 - New Delhi  Response Books  2002 
 - 196p.; incl.bib.references 
<br/><br/><label>ISBN: </label>076199565X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer Behaviour<br/>Rural Conditions<br/>Rural Marketing<br/>Marketing Management
<br/><br/><label>Dewey Class. No.: </label>658.8 V3R8