TY  - BOOK
AU  - Kotler, Philip
AU  - Keller, Kevin Lane
AU  - Chernev, Alexander
AU  - Sheth, Jagdish N
AU  - Shainesh, G
TI  - Marketing management
SN  - 9789356062665
U1  - 658.8 K6M2 
PY  - 2022///
CY  - Noida
PB  - Pearson India education Services Pvt. Ltd.
KW  - Marketing Management
KW  - Internet Marketing
KW  - Consumer Behavior
KW  - Market Surveys
KW  - Marketing
KW  - Management
ER  -