Siegel, David
Futurize your enterprise business strataegy in the age of the e-customer
- New York John Wiley & Sons, Inc. 1999
- xiii,318p.incl.index
0471357634
Marketing Management
E-Marketing
Marketing
Internet Commerce
Electronic Trading
Electronic Commerce
Etrading
E-Trading
Ecommerce
E-Commerce
Ecustomer
E-Customer
658.872 S4F8