TY  - BOOK
AU  - Barlow, Janelle
AU  - Stewart, Paul
TI  - Branded customer service: the new competitive edge
SN  - 9781609947071
U1  - 658.8 B2P7 
PY  - 2006///
CY  - Noida
PB  - HarperCollins Publishers India Ltd.
KW  - Branded Customer Service
KW  - Organizational DNA
KW  - Brand Power Tools
KW  - Brand Development
KW  - Brand Champions
KW  - Role
KW  - Customer Service Toolbox
KW  - Brand DNA
KW  - Branding Imperative
KW  - Customer Management
KW  - Marketing Management
KW  - Brand Customer Service
KW  - Brand Customer Services
KW  - Service
KW  - Services
KW  - Brand Customer
KW  - Brand Customers
KW  - Customers
KW  - Customer
KW  - Brand
ER  -