TY  - BOOK
AU  - Kawasaki, Guy
TI  - Selling the dream
SN  - 9780887306006
U1  - 658.802 K2S3 
PY  - 1991///
CY  - New York
PB  - HarperCollins Publishers
KW  - Sales Promotion
KW  - Product Management
KW  - Selling
KW  - Marketing
KW  - Macintosh Computer Marketing
KW  - Marketing Management
ER  -