TY  - GEN
AU  - Hari, T N
AU  - Subramanian, M S
TI  - Saying no to jugaad: the making of Bigbasket: India's biggest online grocery superstore
SN  - 9789389351088
U1  - 338.04092 H2S2 
PY  - 2019///
CY  - New Delhi
PB  - Bloomsbury Publishing India Pvt. Ltd.
KW  - Bigbasket
KW  - Entrepreneurship
KW  - Biography-Entrepreneurs
KW  - Biography Entrepreneurs
KW  - Entrepreneurial Success Story
KW  - Success Story
KW  - Business Success
KW  - Online Business
KW  - Internet Business
KW  - Start-ups
KW  - Startups
KW  - Business Startups
KW  - Business Start-ups
KW  - Ecommerce
KW  - E-commerce
KW  - Etrade
KW  - Online Grocery Store
KW  - Online Grocery Shop
KW  - Grocery Store
KW  - Electronic Trade
ER  -