TY  - GEN
AU  - Teixeira, Ed
AU  - Chan, Richard
TI  - Franchising strategies: the entrepreneur's guide to success
SN  - 9780367458423
U1  - 658.87 T3F7 
PY  - 2023///
CY  - New York / Oxon
PB  - Routledge / Taylor & Francis Group
KW  - Franchising Strategies
KW  - Franchising strategy
KW  - Entrepreneur Guide
KW  - Fundamentals
KW  - Franchising
KW  - Franchise
KW  - Franchise Venture
KW  - Evaluating
KW  - New Franchise
KW  - Preparation
KW  - Franchise System Development
KW  - Franchisor Support
KW  - Franchisor Services
KW  - Franchise Relationship Management
KW  - Relationship Management
KW  - Franchise Trends
KW  - Franchisor Organizational Capabilities
KW  - Marketing Management
ER  -