TY  - GEN
AU  - Kehal, Mounir (Ed.)
AU  - Alfy, Shahira El (Ed.)
TI  - Data analytics in marketing, entrepreneurship, and innovation
SN  - 9781032605135
U1  - 658 D2 
PY  - 2023///
CY  - Boca Raton, FL
PB  - CRC Presss / Taylor and Francis Group
KW  - Data Analytics Applications
KW  - Data Analytics
KW  - Marketing
KW  - Data Processing
KW  - Entrepreneurship
KW  - Innovation
ER  -