Rajola, Federico <br/><br/>
Customer relationship management in the financial industry  organizational processes and technology innovation 

 - New York  Springer  2013 
 - xii,181p. 
<br/><br/><label>ISBN: </label>9783642355530 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management<br/>Marketing<br/>Management Information Systems<br/>Customer Relations and Financial Institutions<br/>Financial Institutions Management<br/>Customer Relation Management<br/>Customer Relations
<br/><br/><label>Dewey Class. No.: </label>658.812 R2C8