TY - BOOK TI - CRM (Customer relationship management): CDROM U1 - CDROM PY - 2004/// CY - Mumbai PB - Bennett Coleman & Co.Ltd. KW - The ET Knowledge Series KW - The Economic Times Knowledge Series KW - CDROM KW - Business Management KW - Sales Force Automation KW - Customer Services KW - Marketing Automation KW - Marketing Management KW - Customer Relationship Management KW - Customer Relation KW - CRM ER -