Bacon, Terry R <br/><br/>
The Behavioural advantage  what the smartest, most successful companies do differently to win in the B2B arena 

 - New York  AMACOM  2004 
 - xi, 308p. (incl. index) 
<br/><br/><label>ISBN: </label>0814472257 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Customer Relations<br/>Selling<br/>Industrial Management<br/>Strategic Planning<br/>Organizational Effectiveness<br/>Organization Behaviour<br/>Business Management
<br/><br/><label>Dewey Class. No.: </label>658.001 B2B3