TY  - BOOK
TI  - Business fundamentals:1-13: 1.new product development ; 2.understanding consumer behavior ; 3.reading financial reports ; 4.sales management ; 5.competitive strtaegy ; 6.information technology for managers ; 7.finance for managers ; 8.negotiation ; 9.managing human resources ; 10.leadership for new managers ; 11.marketing strategy ; 12.financing entrepreneurial ventures ; 13.understanding costs
SN  - 1.9781578519897 ; 2.9781578519545 ; 3.9781578519552 ; 4.9781578519958 ; 5.9781578511525 ; 6.9781578511716 ; 7.9781578511730 ; 8.9781578511778 ; 9.9781578512676 ; 10.9781578517633 ; 11.9781578519057 ; 12.9780875849201 ; 13.9780875849263
U1  - 658 B8 
PY  - 2002///
CY  - Boston, MA
PB  - Harvard Business Publishing
KW  - Business Fundamental
KW  - Costs
KW  - Cost
KW  - Entrepreneurial Ventures
KW  - Ventures
KW  - Venture
KW  - Entrepreneurial
KW  - Finance
KW  - Financing
KW  - Marketing Strategy
KW  - Marketing
KW  - Leadership
KW  - Managing Human Resources
KW  - Resources
KW  - Resource
KW  - Human
KW  - Managing
KW  - Negotiations
KW  - Negotiation
KW  - Information Technology
KW  - Manager
KW  - Managers
KW  - Technology
KW  - Information
KW  - IT
KW  - Strategy
KW  - Competitive
KW  - Management
KW  - Sales
KW  - Sales Management
KW  - Report
KW  - Reports
KW  - Financial
KW  - Financial Reports
KW  - Reading
KW  - Behavior
KW  - Consumer
KW  - Understanding
KW  - Development
KW  - Product
KW  - New
KW  - Business Fundamentals
KW  - Harvard Business Publishing
KW  - HBP
ER  -