TY  - GEN
AU  - Fournier, Susan (Ed.) 
AU  - Breazeale, Michael (Ed.)
AU  - Fetscherin, Marc (Ed.)
TI  - Consumer-brand relationships: : theory and practice
SN  - 9781138961548
U1  - 658.8343 C6 
PY  - 2017///
CY  - London
PB  - Routledge
KW  - Marketing Management
KW  - Brand Management
KW  - Consumer Relationships
KW  - Brand Relationships
KW  - Consumer Brand Relationships
ER  -