The $10 Trillion prize captivating the newly affluent in China and India
By: Silverstein, Michael J
Contributor(s): Michael, David | Liao, Carol | Singhi, Abheek
Material type: TextPublisher: Boston, MA Harvard Business Review Press 2012Description: xix,314p.incl.indexISBN: 9781422187050Subject(s): Marketing Management | India | China | Consumers Attitudes | Consumers | Affluent ConsumersDDC classification: 658.84 S4D6Item type | Current location | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|
Books | Ahmedabad (HO) | 658.84 S4D6 (Browse shelf) | Available | 22789 |
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