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1.
Customer in the boardroom? crafting customer-based business strategy

by Bijapurkar, Rama.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Sage Response / Sage Publications India Pvt. Ltd. 2012Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 B4C8 (1).

2.
International marketing management text and cases

by Mathur, U C.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Sage Publications India Pvt.Ltd. 2008Availability: Items available for loan: Ahmedabad (HO)Call number: 658.84 M2I6 (1).

3.
Legend in marketing vol.1-8 v1. consumer behavior: conceptual foundations ; v2. consumer behavior: empirical research ; v3.visioning the future ; v4.international marketing ; v5.managerial marketing: the early years ; v6.managerial marketing: current thought ; v7.organizational buyer behavior ; v8.relationship marketing

by Sheth, Jagdish N | Krishnan, Balaji C (Ed.).

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Sage Publications India Pvt.Ltd. 2010Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 S4L3 (8).

4.
Business-to-business marketing

by Brennan, Ross | McDowell, Raymond | Canning, Louise.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Sage Publications India Pvt. Ltd. 2011Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 B7B8 (1).

5.
The Essential MBA

by Miller, Susan (Ed.).

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Sage Publications India Pvt. Ltd. 2011Availability: Items available for loan: Ahmedabad (HO)Call number: 658 E8 (1).

6.
Rural marketing: challenges and opportunities

by Kumar, Dinesh | Gupta, Punam.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Sage / Texts (Sage Publications India Pvt. Ltd.) 2017Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 K8R8 (2).

7.
Marketing research: a global outlook

by Kumar, V.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Sage / Texts (Sage Publications India Pvt. Ltd.) 2015Availability: Items available for loan: Ahmedabad (HO)Call number: 658.83 K8M2 (1).

8.
The Startup's guide to sales: how not to crash and burn

by Joseph, Roshan Louis | Menon, Ram Mohan.

Publisher: New Delhi Sage Publications India Pvt. Ltd. 2020Availability: Items available for loan: Ahmedabad (HO)Call number: 658.85 J6S8 (1).

9.
Timeless management

Publisher: New Delhi Sage Publications India Pvt. Ltd. 2021Availability: Items available for loan: Ahmedabad (HO)Call number: 338.04 S2 (1).

10.
Marketing metrics: beyond clickbaits

by Dugar, Anurag | Shreshtha, Mani.

Publisher: New Delhi Sage Publications India Pvt. Ltd. 2022Availability: Items available for loan: Ahmedabad (HO)Call number: 658.801 D8M2 (1).

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