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1.
Marketing management text and cases

by Lal, Rajiv | Kasturi Rangan, V | Quelch, John A.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston McGraw-Hill 2005Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 L2M2 (1).

2.
Case in Marketing Management and Strategy:an Asia-Pacific Perspective

by Quelch, John A Leong Siew Meng Ang Swee Hoon Tan Chin Tiong.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Singapore Prentice-Hall 1996Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 Q8C2 (1).

3.
Greater good how good marketing makes for beter democracy

by Quelch, John A | Jocz, Katherine E.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston Harvard Business Press 2007Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 Q8G7 (1).

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