Confirmatory study on brand equity and brand loyalty a special book at the impact of attitudinal and behavioural
By: Chahal, Hardeep
Material type: ArticlePublisher: 2010Description: 1-12Subject(s): Attitudinal Loyalty And Behavioural Loya | Brand Loyalty | Brand Equity In: Vision:The Journal of Business PerspectiveItem type | Current location | Call number | Vol info | Status | Date due | Barcode |
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Articles | Ahmedabad (HO) | (Browse shelf) | Vol. 14, Issue. 1&2 | Available | 015627 |
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