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1.
Consumer brand - choice and the equimarginal principle of ut maximization a re - conceptualization / Sivramkrishna, Sashi.

by Sivramkrishna, Sashi.

Material type: Article Article; Format: print Publisher: 2006Availability: Items available for loan: Ahmedabad (HO)Call number: (1).

2.
Better business

by Poatsy, Mary Anne | Martin, Kendall.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Jersey Prentice Hall 2010Availability: Items available for loan: Ahmedabad (HO)Call number: 658 P6B3 (1).

3.
The Big book of marketing lessons and best practices from the World's greatest companies

by Bennett, Anthony G (Ed.).

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi TMH 2010Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 B4 (1).

4.
CS-foundationBusiness economics

by Kedia, Sangeet | Bhatia, Puneet.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Taxmann Publications (P.) Ltd. 2012Availability: Items available for loan: Ahmedabad (HO)Call number: 658 T2 (1).

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