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Advertising, society, and consumer culture

by Hovland, Roxanne | Wolburg, Joyce M.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Armonk, New York M e Sharpe 2010Availability: Items available for loan: Ahmedabad (HO)Call number: 306 H6A2 (1).

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2.
Understanding the consumer

by Szmigin, Isabelle.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Response Books 2003Availability: Items available for loan: Ahmedabad (HO)Call number: 658.834 S9U6 (1).

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