Understanding consumers building powerful brands using consumer research

By: Parameswaran, M G
Material type: TextTextPublisher: New Delhi TMH 2003Description: xi,234p.; incl.indexISBN: 0070474095Subject(s): Consumer Research | Consumer Behaviour | Consumers | Marketing ManagementDDC classification: 658.834 P2U6
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Item type Current location Call number Status Date due Barcode
Books Books Ahmedabad (HO)
658.834 P2U6 (Browse shelf) Available 10845

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