Evaluating a Product Donation Program Challenges for Charitable Capacity / Gazley, Beth.

By: Gazley, Beth
Material type: ArticleArticlePublisher: 2014Description: 337-355Subject(s): Faith-Based Organizations | Organizational Capacity | Performance Measurement | Corporate Social Responsibility | In-Kind Giving In: Nonprofit Management & LeadershipSummary: This article offers one of the first efforts at describing the impact of a national product donation program. Despite the importance of in-kind giving to the corporate and charitable sectors, little research has explained how in-kind gifts are used effectively once they leave the donor's hands. In this study we examine outcomes and impacts associated with a product donation program, including numbers served, a faith-based mission, the ability to process product donations effectively, the extent of performance measurement, and the effect of program experience on continued participation. Data come from Good360's Framing Hope program, a partnership between The Home Depot stores and local charities across the United States. Our findings support the organizational capacity literature in suggesting that experience with this program only partly mitigates the challenges of participation and that success may be due to how central the program is to organizational objectives.
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Item type Current location Call number Vol info Status Date due Barcode
Articles Articles Ahmedabad (HO)
(Browse shelf) Vol. 24, Issue. 3 Available 018343

This article offers one of the first efforts at describing the impact of a national product donation program. Despite the importance of in-kind giving to the corporate and charitable sectors, little research has explained how in-kind gifts are used effectively once they leave the donor's hands. In this study we examine outcomes and impacts associated with a product donation program, including numbers served, a faith-based mission, the ability to process product donations effectively, the extent of performance measurement, and the effect of program experience on continued participation. Data come from Good360's Framing Hope program, a partnership between The Home Depot stores and local charities across the United States. Our findings support the organizational capacity literature in suggesting that experience with this program only partly mitigates the challenges of participation and that success may be due to how central the program is to organizational objectives.

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