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1.
Place branding glocal, virtual and physical identities, constructed, imagined and experienced

by Govers, Robert | Go, Frank.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London Palgrave Macmillan 2009Availability: Items available for loan: Ahmedabad (HO)Call number: 658.827 G6P5 (1).

2.
Private label strategy how to meet the store brand challenge

by Kumar, Nirmalya | Steenkamp, Jan-Benedict E M.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston Harvard Business School Press 2007Availability: Items available for loan: Ahmedabad (HO)Call number: 658.827 K8P7 (1).

3.
Asian brand strategy: building and sustaining strong global brands in Asia

by Roll, Martin.

Edition: 2nd ed. rev.and updated.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Houndmills, Basingstoke, Hampshire New York, NY Palgrave Macmillan 2015Availability: Items available for loan: Ahmedabad (HO)Call number: 658.827 R6A8 (1).

4.
International luxury brand strtategy

by Lu, Pierre Xiao.

Publisher: Oxon Routledge / Taylor & Francis Group 2022Availability: Items available for loan: Ahmedabad (HO)Call number: 658.827 L8I6 (1).

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