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1.
Brand namakaran for desi khari, English Marie segments 9 steps to formulate a winning brand name for ethnic & foreign segments

by Kapoor, Jagdeep.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Mumbai BPI (India) Pvt.Ltd. 2002Availability: Items available for loan: Ahmedabad (HO)Call number: 658.827 K2B7 (1).

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2.
18 brand Astras using brand abilities as weapons for CRISP brand building

by Kapoor, Jagdeep.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Response Books 2003Availability: Items available for loan: Ahmedabad (HO)Call number: 658.827 K2E4 (1).

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3.
Brand switch

by Kapoor, Jagdeep.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Mumbai Jaico 2004Availability: Items available for loan: Ahmedabad (HO)Call number: 658.827 K2B7 (1).

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4.
27 Brand practices twenty seven action packed strategies for building winning brands

by Kapoor, Jagdeep.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Delhi Macmillan 2004Availability: Items available for loan: Ahmedabad (HO)Call number: 658.827 K2T9 (1).

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5.
1800 Runs brand sale khel mein eleven ways to scoremore in life

by Kapoor, Jagdeep.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Delhi Macmillan 2007Availability: Items available for loan: Ahmedabad (HO)Call number: 658.827 K2E4 (1).

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