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Role and relevance of marketing in SMEs towards a new model / Simpson, Mike.

By: Simpson, Mike
Material type: ArticleArticlePublisher: 2002Description: 370-382Subject(s): Small-To Medium-Sized Enterprises | Modelling | Marketing Strategy | Smes | Small Business In: Journal of Small Business and Enterprise Development
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Item type Current location Call number Vol info Status Date due Barcode
Articles Articles Ahmedabad (HO)
(Browse shelf) Vol. 9, Issue. 4 Available 008415

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