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1.
Marketing research text and caes

by Wrenn, Bruce | Loudon, David L | Stevens, Robert E.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York Best Business Books 2011Availability: Items available for loan: Ahmedabad (HO)Call number: 658.83 W2M2 (1).

2.
Rural marketing text and cases

by Mathur, U C.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Excel Books 2008Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 M2R8 (1).

3.
Lessons in marketing excellence case book 2009-2010

Material type: Text Text; Literary form: Publisher: New Delhi Network 18 Publications Pvt. Ltd. Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 C6 (1).

4.
Tourism management an introduction

by Inkson, Clare | Minnaert, Lynn.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London Sage Publications Ltd. 2012Availability: Items available for loan: Ahmedabad (HO)Call number: 338.4791 I6T6 (1).

5.
Up and out of poverty the social marketing solution

by Kotler, Philip | Lee, Nancy R.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Jersey Pearson Education, Inc. 2009Availability: Items available for loan: Ahmedabad (HO)Call number: 362.5 K6U7 (2).

6.
Mall management with case studies

by Das, Abhijit.

Material type: Text Text; Literary form: Publisher: New Delhi Taxmann Allied Services (P.) Ltd. Availability: Items available for loan: Ahmedabad (HO)Call number: 658.878 D2M2 (1).

7.
Mall management with case studies

by Das, Abhijit.

Material type: Text Text; Literary form: Publisher: New Delhi Taxmann Availability: Items available for loan: Ahmedabad (HO)Call number: 658.878 D2M2 (3).

8.
Rural marketing concept & practices

by Acharyulu, A V Ramana.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Jaipur National Publishing House 2004Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 A2R8 (1).

9.
Rural marketing concept & practices

by Acharyulu, A V Ramana.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Jaipur National Publishing House 2004Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 A2R8 (1).

10.
Rural marketing thrust and challenges

by Samiuddin (Ed.) | Saxena, Anjila (Ed.) | Rahman, M (ed.).

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Jaipur National Publishing House 2004Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 R8 (1).

11.
Case studies in marketing vol.II

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Hyderabad ICFAI 2004Availability: Items available for loan: Ahmedabad (HO)Call number: 658 I6 (1).

12.
Case studies in marketing vol.III

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Hyderabad ICFAI 2004Availability: Items available for loan: Ahmedabad (HO)Call number: 658 I6 (1).

13.
Tourism concepts and practices

by Walker, John R | Walker, Josielyn T.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Dorling Kindersley (India) Pvt.Ltd. 2011Availability: Items available for loan: Ahmedabad (HO)Call number: 338.4791 W2T6 (1).

14.
Rural retailing in India

by Yadav, Naresh Kumar | Singh, Awadhesh Kumar.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Serial Publications 2011Availability: Items available for loan: Ahmedabad (HO)Call number: 658.87 Y2R8 (1).

15.
International business text and cases

by Misra, Sanjay | Yadav, P K.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi PHI 2009Availability: Items available for loan: Ahmedabad (HO)Call number: 658.049 M4I6 (1).

16.
Encyclopedia of new venture management

by Marvel, Matthew R.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Thousand Oaks, CA Sage Publications, Inc. 2012Availability: Items available for loan: Ahmedabad (HO)Call number: 658.11 E6 (1).

17.
Marketing communications industry entrepreneurial case studies

by Jain, Gautam Raj | Ahluwalia, Raunica.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Response Books 2008Availability: Items available for loan: Ahmedabad (HO)Call number: 658.82 J2M2 (2). Checked out (1).

18.
Understanding microfinance

by Panda, Debadutta Kumar.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Wiley India Pvt.Ltd. 2009Availability: Items available for loan: Ahmedabad (HO)Call number: 332.3 P2U6 (1).

19.
Strategic marketing text and cases the Indian perspective

by Shajahan, S.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Viva Books 2010Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 S4S8 (1).

20.
Cases in marketing and strategy

by Joshi, Rajiv.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Delhi Bookwell 2014Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 J6C2 (5).

21.
Effective customer care

by Wellington, Pat.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Kogan Page 2010Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 W3E3 (1).

22.
Entrepreneur development new venture creation

by Taneja, Satish | Gupta, S L.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Galgotia Publishing Company 2012Availability: Items available for loan: Ahmedabad (HO)Call number: 658.1141 T2E6 (1).

23.
The financial times marketing casebook

by Wright, Sheila.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London Financial Times/Pitman Publishing 1997Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 W7F4 (1).

24.
Online marketing

by Sheehan, Brian.

Material type: Text Text; Literary form: Not fiction Publisher: Lausanne Worthing AVA 2010Availability: Items available for loan: Ahmedabad (HO)Call number: 658.872 B2 (1).

25.
Marketing research: a global outlook

by Kumar, V.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Sage / Texts (Sage Publications India Pvt. Ltd.) 2015Availability: Items available for loan: Ahmedabad (HO)Call number: 658.83 K8M2 (1).

26.
The Sage handbook of social marketing

by Hastings, Gerard (Ed.) | Angus, Kathryn (Ed.) | Bryant, Carol (Ed.).

Publisher: London Sage Publications Ltd. 2011Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 S2 (1).

27.
Entrepreneurship in tourism

by Walmsley, Andreas.

Publisher: Oxon, UK Routledge / Taylor & Francis Group 2019Availability: Items available for loan: Ahmedabad (HO)Call number: 338.4791 W2E6 (1).

28.
Inclusive businesses in developing economies: converging people, profit, and corporate citizenship

by Rajagopal (Ed.) | Behl, Ramesh (Ed.).

Publisher: Cham, Switzerland Palgrave Macmillan 2022Availability: Items available for loan: Ahmedabad (HO)Call number: 658 P2 (1).

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