Innovation in pricing: contemporary theories and best practices

By: Hinterhuber, Andreas (Ed.)
Contributor(s): Liozu, Stephan (Ed.)
Publisher: London Routledge 2017Edition: repDescription: xix,416p.incl.index PBISBN: 9781138917378Subject(s): Marketing | Technological Innovations | Innovation and Pricing | Innovation | PricingDDC classification: 658.816 I6
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Books Books Ahmedabad (HO)
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658.816 I6 (Browse shelf) Available 26463

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