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1.
Why people (don't) buy: the go and stop signals

by Chakravarti, Amitav | Thomas, Manoj.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Houndmills, Basingstoke Hampshire New York, NY Palgrave Macmillan 2015Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8342 C4W4 (1).

2.
Lean analytics: use data to build a better startup faster

by Croll, Alistair | Yoskovitz, Benjamin.

Publisher: Sebastopol, CA O'Reilly Media, Inc. 2017Availability: Items available for loan: Ahmedabad (HO)Call number: 658.834 C7L3 (1).

3.
Marketing research: text and cases

by Singh, S P.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Delhi: Wisdom Publications 2009Availability: Items available for loan: BhopalCall number: 658.8 SIN (1).

4.
Marketing research: a global outlook

by Kumar, V.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Sage / Texts (Sage Publications India Pvt. Ltd.) 2015Availability: Items available for loan: Ahmedabad (HO)Call number: 658.83 K8M2 (1).

5.
The Sage handbook of social marketing

by Hastings, Gerard (Ed.) | Angus, Kathryn (Ed.) | Bryant, Carol (Ed.).

Publisher: London Sage Publications Ltd. 2011Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 S2 (1).

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