Kellogg on branding
By: Tybout, Alice M (Ed.)
Contributor(s): Calkins, Tim (Ed.)
Material type: TextPublisher: New York John Wiley 2005Description: xv,334p.; incl.indexISBN: 0471690163Subject(s): Brand Management | Brand Name | Branding | Kellogg | Marketing ManagementDDC classification: 658.8 K3Item type | Current location | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|
Books | Ahmedabad (HO) | 658.8 K3 (Browse shelf) | Available | 11088 |
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