Positioning the brand: an inside-out approach
By: Riezebos, Rik
Contributor(s): Grinten, Jaap Van Der
Publisher: London Routledge 2017Edition: repDescription: xv,191p.incl.index PBISBN: 9781138896284Subject(s): Product Management | Branding | Marketing | Brand PositionDDC classification: 658.827 R4P6Item type | Current location | Collection | Call number | Status | Date due | Barcode |
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Books | Ahmedabad (HO) Book Section | Books | 658.827 R4P6 (Browse shelf) | Available | 26481 |
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