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1.
Trade marks and brands an interdisciplinary critique

by Bently, Lionel (Ed.) | Ginsburg, Jane C (Ed.) | Davis, Jennifer (Ed.).

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Cambridge University Press 2008Availability: Items available for loan: Ahmedabad (HO)Call number: 346.0488 T7 (1).

2.
Managing TV brands with social media: an empirical analysis of television series brands

by Berz, Jennifer.

Publisher: Wiesbaden, GmBH Springer 2016Availability: Items available for loan: Ahmedabad (HO)Call number: 302.23 B3M2 (1).

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