e-Marketing: improving marketing effectiveness in a digital world
By: McDonald, Malcolm
Contributor(s): Wilson, Hugh
Material type: TextPublisher: Delhi FT/Addison Wesley 2001Description: xv,163p.;incl.indexISBN: 8178082292Subject(s): e-Marketing | Marketing ManagementDDC classification: 658.8 M2E6Item type | Current location | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|
Books | Ahmedabad (HO) | 658.8 M2E6 (Browse shelf) | Available | 5791 |
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