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1.
The f-commerce handbook 10 secrets for unlocking the sales potential of facebook

by Marsden, Paul | Chaney, Paul.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi TMH Education Pvt. Ltd. 2012Availability: Items available for loan: Ahmedabad (HO)Call number: 658.872 M2F2 (2).

2.
The Sage handbook of marketing theory

by Maclaran, Pauline (Ed.) | Tadajewski, Mark (Ed.) | Stern, Barbara (Ed.) | Saren, Michael (Ed.).

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London Sage Publications Ltd. 2013Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 S2 (1).

3.
The Oxford handbook of economic forecasting

by Clements, Michael P (Ed.) | Hendry, David F (Ed.).

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York OUP 2011Availability: Items available for loan: Ahmedabad (HO)Call number: 338.5442 O9 (1).

4.
The Handbook of key customer relationship management the definitive guide to winning managing and developing key account business

by Burnett, Ken.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Delhi Addison Wesley Longman (Singapore) Pte.Ltd 2001Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 B8H2 (1).

5.
Handbook of relationship marketing

by Sheth, Jagdish N | Parvatiyar, Atul (Ed.).

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Response Books / Sage 2008Availability: Items available for loan: Ahmedabad (HO)Call number: 658.812 S4H2 (1).

6.
Handbook of niche marketing principles and practice

by Dalgic, Tevfik (Ed.).

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Mumbai Jaico Publishing House 2007Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 H2 (1).

7.
Handbook of marketing

by Weitz, Barton (Ed.) | Wensley, Robin (Ed.).

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London Sage 2006Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 H2 (1).

8.
The Handbook of journal publishing

by Morris, Sally | REich, Margaret | LaFrenier, Douglas | Barnas, Ed.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Cambridge Cambridge University Press 2013Availability: No items available : Checked out (1).

9.
Handbook of public relations and communications

by Lesly, Philip (Ed.).

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Mumbai Jaico 2002Availability: Items available for loan: Ahmedabad (HO)Call number: 658 L3H2 (1).

10.
Handbook of pricing research in marketing

by Rao, Vithala R (Ed.).

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Cheltenham, UK Edward Elgar 2010Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 H2 (1).

11.
The Oxford handbook of managerial economics

by Thomas, Christopher R (Ed.) | Shughart, William F (Ed.).

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Oxford OUP 2013Availability: Items available for loan: Ahmedabad (HO)Call number: 331.714 O9 (2).

12.
The Sage handbook of tourism management: 2 vols. (v1.applications of theories and concepts to tourism ; v2.theories, concepts and disciplinary approaches to tourism

by Cooper, Chris (Ed.) | Volo, Serena (Ed.) | Gartner, William C (Ed.) | Scott, Noel (Ed.).

Publisher: London Sage Reference / Sage Publications Ltd. 2018Availability: Items available for loan: Ahmedabad (HO)Call number: 338.4791 S2 (2).

13.
The Sage handbook of social marketing

by Hastings, Gerard (Ed.) | Angus, Kathryn (Ed.) | Bryant, Carol (Ed.).

Publisher: London Sage Publications Ltd. 2011Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 S2 (1).

14.
The Media handbook: a complete guide to advertising media selection, planning, research, and buying

by Katz, Helen.

Edition: 8th ed. Publisher: New York / Oxon Routledge / Taylor & Francis Group 2022Availability: Items available for loan: Ahmedabad (HO)Call number: 659 R6 (1).

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