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The Sage handbook of social marketing

By: Hastings, Gerard (Ed.)
Contributor(s): Angus, Kathryn (Ed.) | Bryant, Carol (Ed.)
Series: The Sage HandbookPublisher: London Sage Publications Ltd. 2011Description: xxvi,442p.incl.index HBISBN: 9781849201889Subject(s): Handbook | Marketing | Social Marketing | Behavior Modification | Theoretical Debates | Marketing Planning | Social Marketing Research | Social Marketing Roles | Social Marketing Techniques | Social Change | Social Marketing Practice | Case StudiesDDC classification: 658.8 S2
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Item type Current location Collection Call number Status Date due Barcode
Books Books Ahmedabad (HO)
Book Section 		Books 658.8 S2 (Browse shelf) Available 27415

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