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1.
Marketing management

by Kotler, Philip | Keller, Kevin Lane | Chernev, Alexander | Sheth, Jagdish N | Shainesh, G.

Edition: 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Noida Pearson India education Services Pvt. Ltd. 2022Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 K6M2 (4). Checked out (1).

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2.
Crush it! why now is the time to cash in on your passion

by Vaynerchuk, Gary.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York Harper Business / HarperCollins Publishers 2013Availability: Items available for loan: Ahmedabad (HO)Call number: 650.1 V2C7 (1).

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3.
The New rules of marketing & PR: how to use social media, online video, mobile applications, blogs, news releases & viral marketing to reach buyers directly

by Scott, David Meerman.

Edition: 5th ed. Publisher: New Delhi Wiley India Pvt. Ltd. 2015Availability: Items available for loan: Ahmedabad (HO)Call number: 658.872 S2N3 (1).

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4.
How to market books

by Baverstock, Alison.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London New York Routledge, Taylor & Francis Group 2015Availability: Items available for loan: Ahmedabad (HO)Call number: 070.52 B2H6 (1).

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5.
Making social technologies work: leveraging the power and managing perils of social technologies in business

by Gruenbaum, Ronan.

Publisher: London Palgrave Macmillan 2015Availability: Items available for loan: Ahmedabad (HO)Call number: 658.872 G7M2 (1).

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6.
Online marketing

by Sheehan, Brian.

Material type: Text Text; Literary form: Not fiction Publisher: Lausanne Worthing AVA 2010Availability: Items available for loan: Ahmedabad (HO)Call number: 658.872 B2 (1).

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7.
The Social executive: how to master social media and it's good for business

by Kasian-Lew, Dionne.

Publisher: Milton, Qld John Wiley & Sons Australia, Ltd. 2014Availability: Items available for loan: Ahmedabad (HO)Call number: 658.45 K2S6 (1).

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8.
Flash winners: a new e-commerce model for success

by Abikzir, David.

Publisher: Chennai Westland Ltd. 2015Availability: Items available for loan: Ahmedabad (HO)Call number: 658.872 A2F5 (1).

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9.
Digital marketing: strategy, implementation and practice

by Chaffey, Dave | Ellis-Chadwick, Fiona.

Edition: 6th ed. Publisher: Harlow, UK Pearson Education Ltd. 2016Availability: Items available for loan: Ahmedabad (HO)Call number: 658.872 C4D4 (1).

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10.
The social media bible: tactics, tools, & strategies for business success

by Safko, Lon.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Hoboken, NJ John Wiley & Sons, Inc. 2012Availability: Items available for loan: Ahmedabad (HO)Call number: 658.872 S2S6 (1).

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11.
Internet marketing: a practical approach in the Indian context

by Maity, Moutusy.

Publisher: New Delhi OUP 2018Availability: Items available for loan: Ahmedabad (HO)Call number: 658.8 M2I6 (1).

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12.
The Social CEO: how social media can make you a stronger leader

by Corbet, Damian.

Publisher: London Bloomsbury Business 2021Availability: Items available for loan: Ahmedabad (HO)Call number: 658.872 C6S6 (1).

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