Multichannel marketing: metrics and methods for on and offline success
By: Arikan, Akin
Material type: TextPublisher: Indianapolis, IN Wiley Publishing, Inc. 2008Description: xxiv,288p.incl.indexISBN: 9780470239599Subject(s): Marketing | EMarketing | Multilevel Marketing | Internet Marketing | Multichannel MarketingDDC classification: 658.872 A7M8Item type | Current location | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|
Books | Ahmedabad (HO) | 658.872 A7M8 (Browse shelf) | Available | 13392 |
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